We thank the President for drawing attention to an important process in the history of sound recording and mass distribution.
From an RCA Victor-sponsored film, “Command Performance,” produced by Ganz Co.
One ingredient is the finest shellac obtainable, which is brought from India. Another resin ingredient is from the East Indies, and like the shellac, is ground into fine powder before mixing.
Eighteen other ingredients gathered from distant places are carefully and accurately weighed in to ensure the most exact proportions to make a correct, final mixture. All ingredients are finely ground and put into the mixer to be carefully combined under heat with the powdered shellac, which is sucked into the machine through a vacuum pipe.
Now all is ready, and the Banbury Mixer rolls!
Interesting that the manufacturing of 78s was such a globally integrated operation. Shellac from India! And where does the President first travel after admitting he took a “shellacking” on Election Day? India!
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