The Saturday Video & Manufacturers & Halloween, v2: Candy Time!


Today, we continue with part two of our look at the manufacturers who make Halloween possible. We’re also using this space to double as our Saturday Video on

What would Halloween be without candy? More importantly, what kind of manufacturers blog would we be if we didn’t tell you how candy is made just a few days before Halloween?

Well, we found just the company in Just Born, Inc.

Just Born is a family-owned candy manufacturer that has been in business for more than seven decades and three generations. They are the manufacturers of Mike and Ike®, Hot Tamales®, ZOURS®, Teenee Beanee® Gourmet Jelly Beans, and MARSHMALLOW PEEPS®

The company was founded by Sam Born in 1910 who, as a child and young adult grew up in Russia, immigrated to the United States from France. The company’s namesake was derived from the fact that Sam liked to display his new confections in his Brooklyn, New York shop window with a sign announcing they were so fresh, they were "just born." Speaking of New York, if you’re ever up in the big apple and happen to buy some French chocolates, you can thank Mr. Born for first introducing them to New York City.

Unlike most businesses, Sam’s thrived during the difficult years that ensued after the Great Depression. In 1932, the company relocated to its present city of operations, Bethlehem, Pa. Over the years, they have acquired several companies and developed (or should we say gave birth to?) several new popular candy lines including Mike and Ike® (1940), Hot Tamales® (1950) and Teenee Beanee® Gourmet Jelly Beans (1977). Today, the company has around 530 associates and a 500,000 square foot factory which uses some 42 million pounds of sugar per year.

Our personal favorite is the ever popular MARSHMALLOW PEEPS®, which are produced year around for all the major holidays including Valentines Day, Christmas, Easter and, of course, Halloween. In fact, some 1.2 billion MARSHMALLOW PEEPS® are born year-that’s enough PEEPS® to circle the earth twice. With all these PEEPS® born, you have to wonder what people do with all of them. Well, turns out that people like to do curious things with PEEPS®- eat them stale, freeze them, and use them as a pizza topping.

Hungry yet? OK, its time for the tour! Click here to see a neat Macromedia Flash animation (OK, so we lied–its not a video, but it’s Halloween-related) of Just Born’s Peeps or Bean Factory Tour. If you don’t have Macromedia Flash you can always view a Adobe PDF copy of the PEEPS® tour by clicking here or for the PDF copy of the Bean Tour, click here.

Tune in tomorrow for our third installment of Manufacturers & Halloween.