Yesterday found the blogger-in-chief in the City of Brotherly Love, once a great manufacturing city and still an area buzzing with hundreds of manufacturers (and NAM members) large and small. Went up to visit with the nice people at Fernley & Fernley, who manage manufacturing and other associations including the Wood Machinery Manufacturers Association, the American Flooring Alliance and a bunch of others. The topic on everyone’s mind today was blogs, a fast-growing topic among the association world. Not surprisingly, the audience was much smarter than the blogger-in-chief (a low bar), asking some very good and insightful questions. Whenever we speak on the topic, we give thanks first and last to John Engler, who had the foresight to let us run with this thing while others are wringing their hands on the sidelines. As we always point out, he didn’t say, “What’s a blog?” when we teed it up. He said, “Sure, give it a try.” And so we have. We’ve learned a few things as our traffic has grown, thanks to the smartest damned blog readers on the planet.
All in all a good day. Thanks to the folks at Fernley & Fernley — CEO, top dog and top angler Taylor Fernley, SVP Suzanne Pine, VP and Champion of Manufacturing Ken Hutton, Bill Norton, Rick Doyle and the rest of the gang — for their hospitality and their forward thinking. We predict more blog activity around their client base in the months and years to come. We welcome them to the burgeoning blogosphere.
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