The Power of the Little Red Book

By March 1, 2005Studies and Reports

It was Mao Tse-Tung who popularized the “little red book”, but we have now done him one better. We have a little red book of our own with far more power to start a revolution than Mao himself ever dreamed of.

In the “2005 Competitiveness Redbook“, each of 42 pages ranks the 50 states according to a number of criteria. This includes “Cost of Doing Business” (Hawaii, #1, South Dakota, #50), “UI Payments” (Massachusetts #1, Arizona #50), “Workers’ Comp – Benefits Paid” (West Virginia #1, Indiana #50, “Teacher Salaries” (California #1, South Dakota #50 — again) and 38 others. Click on this link to see the Table of Contents.

If what you measure improves, as the adage goes, then this little book should have enormous power in effecting change. One of our Board members sent it to the head of economic development in his state. Another of our Board members, Bert Miller of Illinois, advocate without peer, sent it to his Governor with a letter noting that he had just built a facility in Tennessee because of its more favorable business climate. Here’s a copy of Bert’s letter, a real attention-getter.

In any event, you can get a copy of this book from the NAM Bookstore. We urge you to get one, take a look at it, and then do what Bert Miller did. Send it to your Governor or your state legislators. Let’s hope it starts a competition among some of them to improve the climate for manufacturing. In other wrods, let’s hope it starts a revolution.